CASE STUDIES
Agfinity
Service
Website design for agribusiness professionals.
Role
Design Direction
UI/UX Design
Techniques
High Fidelity Design
Design
Prototype
Visual Design
Iteration
Metrics


Making a difference
Agfinity Is One Of The Largest And Strongest Agricultural Cooperatives In Colorado. They are locally-run and member-owned cooperative providing agronomy, energy, feed, grain, and retail solutions to over 5,000 members in the communities of Colorado, southeastern Wyoming, and southwestern Nebraska.
A bright new beginning
One of the key objectives for the Agfinity website was to modernize and artfully bring together agronomy, energy, feed, and grain by showcasing the beauty of the fields and imagery. One way this was achieved was by creating a photography treatment that visually highlights the main images of the homepage as well as showcasing their Instagram feed.
CASE STUDY
Artfully crafted
Their bright brand colors were scattered with green and blue color blocks across the site. These splashes of color are bold enough to draw attention and add interest without being overly playful.

A refined brand pallet
A purposeful selection of colors was derived from the primary color and to enhance their earthly existance.

Inviting typography
A clean sans-serif font was selected that was slightly rounded. Bold font weights and larger headings accentuate important information in conjunction with the visual elements.

A responsive experience
Agfinity is fully responsive, offering a seamless experience across all forms of desktop, tablet, and mobile.

More Experience
Ashley Homestore
Corporate Websites
Oliva Cigars
Corporate Website