CASE STUDIES

Agfinity

Service

Website design for agribusiness professionals.

Role

Design Direction

UI/UX Design

Techniques

High Fidelity Design

Design

Prototype

Visual Design

Iteration

Metrics

Award Winning Design for Agricultural Business Website Design in Colorado
Visual Element for Agricultural Business Website Design in Colorado

Making a difference

Agfinity Is One Of The Largest And Strongest Agricultural Cooperatives In Colorado. They are locally-run and member-owned cooperative providing agronomy, energy, feed, grain, and retail solutions to over 5,000 members in the communities of Colorado, southeastern Wyoming, and southwestern Nebraska.

A bright new beginning

One of the key objectives for the Agfinity website was to modernize and artfully bring together agronomy, energy, feed, and grain by showcasing the beauty of the fields and imagery. One way this was achieved was by creating a photography treatment that visually highlights the main images of the homepage as well as showcasing their Instagram feed.

CASE STUDY

Artfully crafted

Their bright brand colors were scattered with green and blue color blocks across the site. These splashes of color are bold enough to draw attention and add interest without being overly playful.

Agricultural manufacturing website in Colorado

A refined brand pallet

A purposeful selection of colors was derived from the primary color and to enhance their earthly existance.

Color UI Elements for Agricultural Business Website Design in Colorado

Inviting typography

A clean sans-serif font was selected that was slightly rounded. Bold font weights and larger headings accentuate important information in conjunction with the visual elements.

Typography UI Elements for Agricultural Business Website Design in Colorado

A responsive experience

Agfinity is fully responsive, offering a seamless experience across all forms of desktop, tablet, and mobile.

Mobile Responsive Screenshot of Website Design for Agricultural Business in Colorado

More Experience